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New Virtual Staging Offering
Something you should know about our new offering is we have worked with outsourced virtual staging companies and have even done it ourselves using on line software. We were never happy with any of it. Our clients were fine with most of it but there was just...
Announcing a New Integrated Service!
Your Pittsburgh Homes! We have launched a new service specifically integrating our superior images and videos into an affordable listing display platform that serves as the Hub in Hub & Spoke marketing efforts. Wonder what Hub and Spoke Marketing is? Have no fear...
Custom Built Ross 5BR 5Bath Provincial… Our home of the week!
Must see this pristine home in the heart of North Hills minutes from downtown Pittsburgh and Ross Park Mall. This luxury home was custom built. Gorgeous open floor plan with cherry cabinets and granite counters in gourmet kitchen. Three full stories with hardwood in basement, first and second floors. Cathedral ceilings on third floor. Fifty five Anderson windows throughout home. Two fireplaces. Radiant heat in basement, wood shop, first floor and baths on 2nd floor. It made our list this week. Contact Cynthia Hovan for the current details, but don’t wait this home will be gone so fast…
The Perfect Carriage Home… Our home of the week!
This home is the perfect Carriage home. Priced right and in immaculate condition. Now a word about immaculate. This home is so well kept that it looks better than just cleaned after new construction. Imagine buying a new home and Both of your loving Grandmothers coming in directing cleaning crews until they finished to perfection. The community features homes well spaced and surrounded by woodlands and a mere 5 minute drive to the heart of the Route 8 business district. It made our list this week. Contact Cynthia Hovan for the current details, but don’t wait this home will be gone so fast…
Money in your pocket… Decreasing Cost of Sale in Lower End Listings
Professional Photography, it makes business sense and pays back far more than you ever pay out. Do the math based on your market and experience…
The Perfect Rebuild in Etna… Our home of the week!
This home is the perfect rebuild and I don’t usually get excited about these older neighborhood rebuilds. This one is done right. On top of that rumor has it the price is under $200k. It’s a great neighborhood without punishing City Taxes but with the convenience a short commute and much better schools. I can’t say enough about the quality and upscale amenities the builder out into this property. It made our list this week. Contact Kelly Kuzemchak for the current details, but don’t wait this home will be gone so fast…
Zillow Video Disaster Report
Over the past five months we have created around 100 Zillow walk through videos for many of you. We reported on the great success these videos have brought to you by improving the visibility of your listings in this very competitive marketplace. Most of...
Role of Content in Real Estate Marketing
Role of Content in Real Estate Marketing Content is king and Listings are “Gobs of Data” As part of our efforts to help Realtors both understand and implement digital marketing we are in the midst of breaking down a few of these concepts into small slide...
Understanding Hub and Spoke Marketing… how it integrates with your personal web site
Hub and Spoke Marketing is an effective concept. In the complex world of digital marketing, integrating that concept may seem daunting. As part of our efforts to help Realtors both understand and implement digital marketing we are in the midst of breaking...
Your Personal Realtor Website… To build or not to build
Do I have this right? With a rapidly evolving role in the competitive marketplace of Realtors you find yourself facing difficult decisions concerning your role as a trusted marketing partner of your client's properties. Treading water in place will not...
New Paradigm for Realtor Personal Websites
What role in today's marketplace can a Realtor's personal web site play? We have given this a lot of thought and effort and after research and many interviews with buyers, sellers and agents, these are the thoughts we have come up with. BTW part of our...
The Unprecedented Power of Facebook… An ABSOLUTE MUST READ for our clients
My friends, please read the following article from Barrons printed in the WSJ. But first, wrap your heads around this quote. "This company can identify 2 billion people around the world based on 200 points of data, which allows them to offer advertisers the holy...